Hi! My name is Lauren Croft. Although you might know me as Elle, which is a pseudonym I use to write my travel blog.
For years, I hated my job. No, that’s not a strong enough word. I despised it.
I jumped from admin role to admin role, always feeling like I wanted to be creative, but never having the freedom to just create.
Then I discovered blogging.
From that moment, I was hooked. And for the first time in my life, I had direction: I wanted to work in social media.
But it didn’t come easy.
For years I slogged away, building my portfolio through blogging, doing social media jobs for no payment and begging for opportunities.
And suddenly it happened. I got a job in social media.
It was so much harder – and so much more rewarding – than I ever expected.
Working in social media is no walk in the park. And when I searched for online resources, often what I’d find was a so-called expert telling me something that didn’t add up. You know the ones.
So I created Croft Social – a destination for social media professionals to find resources, tips and tricks so that you can be at the very top of your game. I won’t pretend to know the answers if I don’t. I won’t inflate results to make me look better.
But I will be honest. And I’ll share with you all of the tips, advice and content that has helped me work for some of the UK’s biggest brands.
So come on in, take a look around. And if you don’t find what you need, just get in touch. I’d love to hear from you.